join.me came to us with an ambitious request: to create a campaign that stands out visually and conceptually in a saturated mobile whiteboarding market.
This concept, "Juxta-Board," juxtaposes the traditional whiteboard with the mobile whiteboard capabilities that join.me provides. join.me mobile whiteboarding is an upgrade to the traditional whiteboard we're always snapping photos of to share with the rest of the team. With join.me mobile whiteboarding, you can share your boundless whiteboard and collaborate more easily. It's ridiculously simple.
Creative Directors: Stephen Potter, Neal Hughlett
Copy: Neal Hughlett
Art Direction and Design: Erika Decker